LIghting up Madagascar
We are affordable.
Jiro-Ve uses a network of local franchises to rent out lights for a price that is similar or even cheaper than kerosene or candles. With no upfront investments, our customers can enjoy better quality lighting.
We protect from fires.
Our customers mostly used candles or kerosene lamps before using our service. Open fire within houses is dangerous and a major cause of fires and burn wounds in Madagascar.
We promote health.
Using kerosene lamps within the house is a major cause of respiratory diseases, which is well known to most Malagasy. We offer a viable .alternative
We mitigate greenhouse gas emissions.
Black soot from kerosene lamps is a major cause of global warming. Jiro-Ve’s uses PV-solar panels to charge its lights where-ever possible.
what we do
Electricity and lighting is a basic need in a country where the sun sets around 6 pm every day. In Madagascar, the state energy company “Jirama”, is for most people unaffordable. Even people that can afford their service often have blackouts for several hours a day.
Jiro-Ve has come up with an innovative, inclusive business model to provide affordable, clean and healthy lighting for marginalized communities. Our model allows us to rent out a rechargeable LED light for a price that is cheaper than candles or kerosene. For 200 Ariary per day (≈ 0,06 €) people get a fully charged light delivered to their doorstep. Both in rural areas and neighbourhoods of cities. Jiro-Ve hires local entrepreneurs and uses existing networks, supporting and developing entrepreneurship.
The impact of Jiro-Ve has been internationally recognized. BID network named Jiro-Ve as one of the winners of the ‘Entrepreneurship without borders’ competition. Ernst & Young, one of the sponsors of the event, rewarded Jiro-Ve a grant for a coaching project based on our business plan.
People with less than 2$ / day
Access to Electricity
Access - Rural Areas
Dependency on Biomass
Tahiry Henintsoa Ramboa
Joost van Well
It has been a fantastic year for JiroVe in which organic growth doubled our turnover and impact. In January 2015, we rented out almost 1.000 rechargeable LED lights daily to marginalised families and micro-enterprises, reaching about 4.000 people. A year later, our network rents out over 2000 lights every day, which meant that now over 9.400[…]
To give you an impression of the environment we work in, we sent Lukas (our intern) to the field. He met our area coordinator in Sakay (~140km west of Antananarivo) and took some pictures. What you see beneath is how people live there, if you have any questions or want to receive more pictures feel[…]
Jiro-Ve uses an unique model which eliminates all barriers to use our service. Through our network of highly trained franchisees we can ensure our members only get the very best treatment.
The economist explains is a series of The Economist to “explain the world, daily”. Watch this video to get your head around solar power in Africa!
Avoided 348.567 candles from being burned Provided an average of 4775 beneficiaries with a clean safe and brighter light then candle. Provided an income for 15 franchisees Who earned 3000 euro in total over this last year. Join us in our mission and get in touch with us!